Reason why Star Wars is going Free-to-play


In EA Analyst conference call, they said the number of subscribers for Star Wars has fallen to less than 1 million. From its 1.7 million subscribers when it launched December 2011, by February subscribers fell to 1.3 million and  the decline continues. That explains why Star Wars: The Old Republic is going free-to-play on November. SWTOR needs 500,000 subscribers to” break even” which means they still have enough to stay a-float but EA wants it above the 1 million mark.